Ursa Major Global Tech

Client Overview

Ursa Major Global Tech, a consulting and leadership firm, specializes in assisting entrepreneurs with application development. The firm sought a complete branding package to transform their concepts into a cohesive visual identity. They required a comprehensive solution that included logo design, brand guidelines, and a full-scale website to showcase their services, background, and blog.

Project Goals

• Develop a complete branding package, including a logo and visual identity.
• Create a color scheme, typography, and branding guidelines.
• Design and build a full-scale Webflow website displaying services, company background, and blog.

Challenges

• Translating the firm’s consulting and leadership ethos into a strong, cohesive visual identity.
• Creating a versatile logo and brand elements that effectively represent the firm's values and services.
• Designing a user-friendly website that clearly presents the firm's offerings and expertise.

Solutions

Branding

• Logo Design: Created a polar bear silhouette logomark paired with various wordmarks to symbolize strength, guidance, and expertise.
• Visual Identity: Developed a color scheme and typography that reflects professionalism and reliability, enhancing the firm’s brand presence.
• Guidelines: Established comprehensive brand guidelines to ensure consistent application of visual elements across all platforms.

Branding

• Website Design: Developed a full-scale Webflow website that effectively showcases Ursa Major Global Tech’s services, company background, and blog.
• User Experience: Implemented an intuitive navigation structure to ensure easy access to key information and resources.
• Content Integration: Seamlessly integrated service descriptions, company information, and blog content to engage visitors and convey the firm’s expertise.

Results

• Brand Cohesion: Successfully transformed the firm’s vision into a cohesive visual identity that aligns with their consulting and leadership focus.
• Website Impact: The Webflow website provides a professional, user-friendly platform for showcasing services and engaging with potential clients.
• Enhanced Presence: The comprehensive branding and web design significantly improved the firm's online presence and client interactions.

Summary

The project highlights our capability to deliver a complete branding and digital solution that aligns with Ursa Major Global Tech’s strategic goals. By merging a distinctive visual identity with a robust website, we created a compelling digital presence that supports their mission of guiding entrepreneurs through application development. The outcome is a unified brand experience that enhances client engagement and establishes Ursa Major Global Tech as a leader in their field.